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  • 17th September 2018
  • Blog
  • by admin
  • 3 responses

SALES Isn’t A Bad Word

Throughout my entire life people would listen to me talk in my animated tone, and approach me to ask me if I was in sales.

 

The thought of being in sales did not appeal to me and I would always say “no” and be greeted by the “well you should be, you’d be great at it!” response.

 

I will admit that I have categorized sales people into the three main categories, slimy car salesman, irritating infomercial salesmen and those incessant door to door salesman.

 

It wasn’t until I launched my own coaching business that I realized sales doesn’t have to be slimy, pushy or uncomfortable. If you’re passionate about the work you’re doing, and you feel its your souls calling then you’re providing a much-needed service to your ideal clients.


I hired a business coach in early January to help me with selling and master the one aspect of my business I couldn’t quite attain and accept myself.

 

I was always aware of the fact that I did not like to sell, especially if I was selling myself and my professional services. Fortunately for me, I am relentless and determined to master every aspect of my business.

 

Since launching my business I’ve done a lot of research and work around that subject. Just like closing a deal or posting a photo on your social media – it ignites a fire and your sales process should do the same.

 

A sales process needs to map to the decision process of your customers. Figure out these questions and you have your sales process.

 

  • What problem are you solving?

  • How does your customer buy?

  • What steps do they take before they agree to buy?

  • How will your product or service change them?

  • What support must be had?

  • What processes must be followed?

  • Who’s approvals must be gained?

  • What must happen before money goes out the door?

  • What feeling are you selling?

 

Six months ago, I decided that instead of running from the selling process, I wouldn’t. I openly admitted and accepted that fact that I didn’t like that aspect of being a business owner – opening up to my friends and colleagues or sharing articles about supporting me made me cringe.

 

I realize now that sales is the art of transformation and that I had to get good at empowering people to say yes to themselves and to their business. If you face it head on, it’s no longer the enemy.

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Comments

  1. Elena Rahrig says:

    Great article! Love the list of questions. I look forward to reading more articles from you.

    1. admin says:

      Great to hear! I am happy you found the questions helpful!

  2. Bai-Leigh says:

    Such a great article and so incredibly helpful when it comes to sales and selling! You’re right sales ISNT a bad word!

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